Livestreaming e-commerce has exploded in China and has recently made waves among US brands and retailers as a new avenue to build consumer engagement and drive online sales. Consumers today are turning to brands and retailers that can provide customized expertise and authentic engagement through the digital channel, and so live shopping is gaining traction.
Coresight Research’s virtual event and innovator showcase pitch bring together VIPs and decision- makers in the livestreaming e-commerce space and influencers and leaders in the livestreaming technology space to learn from the experts, network with peers, and build new relationships and business partnerships.
Key Takeaways for Audience
· Key strategies from successful brands’ and retailers’ livestream shopping experiences
· What are the five steps for a successful Holiday 2021 Livestreaming Strategy?
· Opportunity for brands and retailers to connect with tech companies, influencer agencies and livestreaming platforms